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The PPC analytics platform for marketing agencies. Manage Meta campaigns, track Telegram conversions, and optimize performance across all your clients.

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Ott vs ClickGram

ClickGram charges $750
for Telegram tracking alone.
Ott includes it in the base price.

ClickGram is a dedicated Telegram attribution tool that charges approximately $750/month. Ott includes the same Telegram tracking — visit funnels, join attribution, Meta CAPI events — as part of a complete agency operations platform for CHF 399–749/month. You get Telegram tracking plus hierarchy, Campaign Triage, Ad Budget Balance, FTD logging, and AI insights.

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Telegram tracking
Included
ClickGram: ~$750/mo separate
Total platform cost
CHF 399–749
ClickGram: $750 + analytics tool
Additional features
Full platform
ClickGram: Telegram only
Pricing model
Flat rate
ClickGram: fixed fee
Why agencies switch

$750/month for one feature.
That's before your analytics tool.

ClickGram solves Telegram attribution. Everything else — hierarchy, triage, reporting — requires another tool on top.

01

$750/month for tracking. Plus your analytics tool.

ClickGram: ClickGram: ~$750/mo
ClickGram charges approximately $750/month for Telegram join attribution. That's just for tracking. You still need a separate analytics platform for Meta campaign data, reporting, hierarchy, and monitoring. Total cost: $750 + your analytics tool. Ott includes Telegram tracking in its base plan (CHF 399–749/month) alongside every other feature a finance agency needs.
02

It only does Telegram.

ClickGram: ClickGram: single-purpose
ClickGram tracks Telegram channel joins and attributes them to Meta campaigns. No hierarchy. No Campaign Triage. No FTD logging. No Ad Budget Balance. No revenue tracking. No AI insights. For $750/month, you get one feature. Ott gives you the complete platform.
03

No agency hierarchy.

ClickGram: ClickGram: no structure
ClickGram doesn't know what a brand is. It doesn't group Telegram channels under brands, brands under clients. Your attribution data exists without the context of your agency's actual structure. Ott maps Telegram channels to brands and clients automatically.
04

Two tools. Two logins. Two data silos.

ClickGram: ClickGram: separate system
ClickGram handles Telegram. Something else handles Meta analytics. Your Telegram conversion data never connects to your campaign performance data, your Budget Balance, or your client revenue tracking. In Ott, it's all one system — your Telegram conversion rate appears alongside your CPM, your spend, and your CAO funnel efficiency.
05

Brand owners can't access their data.

ClickGram: ClickGram: agency-only
Ott lets brand owners access their Telegram tracking through extra seats — forex clients can see their own data without manual reports from you. ClickGram is an agency-only tool.
Feature comparison

Side-by-side: Ott vs ClickGram

A direct comparison of the features that matter for finance agencies.

Feature
Ott
ClickGram
Finance niche
Built for forex / prop trading / iGaming
Yes
Yes (Telegram only)
Telegram join tracking
Full attribution system
Yes
Visit funnels with Click IDs
Yes
Limited
Meta Conversion Events (Lead, Registration)
Yes, via CAPI
Yes
FTD & manual metric logging
Yes, bulk import
Not available
Private Mode
Yes
Not available
Account structure
Client → Brand → Ad Account hierarchy
Yes
Not available
Multi-Business Manager support
Yes
Limited
Unlimited ad accounts, flat price
Always
~$750/mo fixed
Ad budget balance & overdraft alerts
Yes
Not available
Campaign management
Campaign Triage dashboard
Yes
Not available
No-spend / spend-drop / CPM alerts
With BM detail
Not available
CAO Funnel Efficiency analysis
Yes
Not available
Automated daily Meta sync
Yes
Not available
Agency features
Client-level revenue & fee tracking
Yes, bitemporal
Not available
Brand-level media buyer assignments
Yes
Not available
AI-powered analysis
AI Insights Agent + Claude MCP
Not available
Brand owner seat access
Yes
Not available
Where ClickGram leads
Established Telegram attribution
Yes
Yes
Fixed monthly pricing (not % of spend)
Yes
Yes (~$750)
Data hierarchy

Telegram data without campaign context
is half the picture.

ClickGram tracks joins. Ott shows you the full funnel from ad click to Telegram conversion.

ott. — how your data actually lives
Client: Global Markets Ltd.
Brand: TradeNow EU
Account 001 Active
Account 002 Active
Account 003 Banned
Account 004 Warming up
Brand: TradeNow LATAM
Account 005 Active
Account 006 Active
Brand: TradeNow MENA
Account 007 Active
Every level rolls up automatically. When Account 008 gets created after the next ban: same price. Zero extra config.
ClickGram — channel-level tracking
  • CH 01 TradeNow EU Channel
  • CH 02 TradeNow LATAM Channel
  • CH 03 TradeNow MENA Channel
  • CH 04 PropTrade Signals
  • CH 05 ForexPro Updates
Telegram joins tracked per channel. No brand grouping. No client rollup. No campaign context. No funnel analysis. Attribution data in isolation.
Campaign Triage

Your morning check
shouldn't take an hour.

ClickGram tells you how many people joined your Telegram channels. It can't tell you that the campaign driving those joins stopped spending overnight. Ott's Campaign Triage catches problems across all your campaigns and Business Managers — before they affect your Telegram numbers.

⚠
No-spend detection
Flags campaigns that had spend yesterday but zero today.
⚡
CPM spike alerts
Catches cost-per-mille jumps >30% in 24 hours.
📊
Spend drop monitoring
Alerts when daily spend drops >30% vs previous day.
🎯
BM-level context
Every alert shows which Business Manager and account to open.

ClickGram counts joins. Ott tells you what to fix right now.

Campaign Triage3 alerts
No Spend Today
TradeNow EU · Account 002 · BM: OMG_EU
Had spend yesterday · $0.00 today
CPM Spike >30%
TradeNow LATAM · Account 006 · BM: OMG_LATAM
$12.40 → $18.80 · +51.6% in 24h
Spend Drop >30%
TradeNow MENA · Account 007 · BM: OMG_MENA
$840 → $512 · −39.1% vs yesterday
All other campaigns running normally ✓
Pricing comparison

$750/month for one feature.
CHF 749/month for everything.

For essentially the same monthly cost, you can have Telegram tracking alone or an entire agency operations platform.

Ott · Agency plan
Finance agency · 5 clients · 15 Telegram channels
Base plan: flat CHF 749/mo
Telegram tracking: included
Hierarchy + Triage: included
AI + Budget Balance: included
CHF 749
/month · everything included
Same price. Entire platform. For essentially the same monthly cost as ClickGram, you get Telegram tracking plus hierarchy, Campaign Triage, Ad Budget Balance, FTD logging, revenue tracking, AI insights, and everything else.
ClickGram · equivalent usage
Same scenario: 15 Telegram channels
ClickGram: ~$750/mo
Telegram tracking only
Analytics tool: additional cost
No hierarchy, triage, or finance features
$750+
/month · plus analytics tool on top
Same price, fraction of the value. ClickGram costs roughly the same as Ott's Agency plan. But ClickGram gives you Telegram tracking only. Ott gives you Telegram tracking plus hierarchy, Campaign Triage, Ad Budget Balance, FTD logging, revenue tracking, AI insights, and everything else.
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Common questions

Frequently asked questions

How does Ott's Telegram tracking compare to ClickGram?

Both attribute Telegram joins to Meta campaigns. Ott adds visit funnels, Click ID tracking, join request monitoring, and connects everything to the Client→Brand→Account hierarchy and CAO funnel analysis.

Is ClickGram more established?

ClickGram has been in the finance/forex Telegram tracking space longer. Ott is newer but includes Telegram as part of a complete platform rather than a standalone tool.

Can I switch from ClickGram to Ott?

Yes — connect your Telegram bots, map channels to brands, and your attribution is live. Setup takes minutes.

What if I only need Telegram tracking?

ClickGram works if Telegram is genuinely your only need. But at ~$750/month, Ott's Agency plan (CHF 749/month) gives you everything else too for essentially the same price.

Can brand owners access Telegram data?

In Ott, yes — extra seats let brand owners see their own data. ClickGram is agency-only.

Free trial?

Yes, no credit card required.

Built for the work
you actually do.

The only Meta PPC analytics platform built specifically for finance agencies, forex media buyers, and regulated-niche advertisers. Not as a feature added on top. As the entire product.

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No credit card requiredSetup in minutesFlat pricing, no per-account fees