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The PPC analytics platform for marketing agencies. Manage Meta campaigns, track Telegram conversions, and optimize performance across all your clients.

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Cookie Policy

Our cookie policy and how we use them

1. Introduction

This Cookie Policy explains how Otternative Ads Dashboard ("we," "our," or "us") uses cookies and similar tracking technologies when you visit and use our PPC analytics platform (the "Service"). This policy should be read alongside our Privacy Policy and Terms of Service.

By using our Service, you consent to the use of cookies in accordance with this Cookie Policy. You can manage your cookie preferences at any time through your browser settings or our cookie consent mechanism.

2. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies allow a website to recognize your device and store some information about your preferences or past actions. We also use similar technologies such as web beacons, pixel tags, and local storage to achieve similar purposes.

3. Types of Cookies We Use

3.1 Essential Cookies

These cookies are necessary for the Service to function properly. They enable core functionality such as:

  • User authentication and session management
  • Security features and fraud prevention
  • Load balancing and performance optimization
  • Remembering your login state
  • Maintaining your account preferences

Duration: Session cookies (deleted when you close your browser) and persistent cookies (remain until expiration or deletion)

Can you opt-out? No. These cookies are essential for the Service to work, and disabling them may prevent you from accessing certain features.

3.2 Functional Cookies

These cookies enhance functionality and personalization. They remember:

  • Your language preferences
  • Your dashboard layout and view preferences
  • Your theme selection (light/dark mode)
  • Your recently viewed campaigns or reports
  • Your notification preferences

Duration: Typically 30 days to 1 year

Can you opt-out? Yes, but disabling these cookies may reduce functionality and personalization.

3.3 Analytics Cookies

These cookies help us understand how visitors interact with our Service by collecting and reporting information anonymously. We use analytics cookies to:

  • Track page views and user navigation patterns
  • Understand which features are most used
  • Identify errors and performance issues
  • Improve user experience and optimize the Service
  • Measure the effectiveness of our marketing campaigns

Duration: Typically 1-2 years

Can you opt-out? Yes, through your browser settings or our cookie consent mechanism.

3.4 Performance Cookies

These cookies collect information about how you use our Service, such as:

  • Page load times and response times
  • Error messages and debugging information
  • Network performance metrics
  • Browser and device capabilities

Duration: Typically 30 days

Can you opt-out? Yes, but this may limit our ability to optimize performance.

4. Third-Party Cookies

We use third-party services that may set cookies on your device. These services help us provide and improve our Service:

4.1 Authentication Services

We use Supabase for authentication and user management. Supabase may set cookies to:

  • Maintain your authentication session
  • Secure API requests
  • Manage user preferences

4.2 Analytics Services

We may use analytics services (such as Google Analytics or similar) to understand Service usage. These services may set cookies to:

  • Track page views and user interactions
  • Generate usage statistics and reports
  • Identify trends and user behavior patterns

These services have their own privacy policies and cookie practices. We recommend reviewing their policies.

4.3 Payment Processing

When processing payments, our payment processors may set cookies to:

  • Secure payment transactions
  • Prevent fraud
  • Remember payment preferences

4.4 Meta (Facebook) Integration

When you connect your Meta account, Meta may set cookies through our Service to:

  • Maintain API authentication sessions
  • Sync advertising data
  • Track conversion events

Meta's use of cookies is governed by Meta's Cookie Policy. We recommend reviewing Meta's privacy and cookie practices.

5. Local Storage and Similar Technologies

In addition to cookies, we use other storage technologies:

5.1 Local Storage

We use browser local storage to store:

  • User preferences and settings
  • Dashboard state and layout configurations
  • Temporary data for improved performance
  • Offline functionality data

5.2 Session Storage

We use session storage for temporary data that is cleared when you close your browser, such as:

  • Form data and draft content
  • Navigation state
  • Temporary authentication tokens

5.3 Web Beacons and Pixel Tags

We may use web beacons (small invisible images) and pixel tags to:

  • Track email open rates
  • Monitor Service usage
  • Measure campaign effectiveness

6. How We Use Cookies in Our Service

Specifically for our PPC analytics platform, cookies enable:

  • Account Management: Maintaining your login session across browser tabs
  • Dashboard Customization: Remembering your preferred views, filters, and date ranges
  • Team Collaboration: Managing team account access and permissions
  • Data Sync: Tracking Meta API sync status and managing authentication
  • Telegram Tracking: Managing Telegram bot authentication and tracking link generation
  • Report Generation: Storing report preferences and export settings
  • Performance Monitoring: Tracking Service performance and identifying issues

7. Managing Your Cookie Preferences

7.1 Browser Settings

Most browsers allow you to control cookies through their settings. You can:

  • Block all cookies
  • Block third-party cookies
  • Delete existing cookies
  • Set preferences for specific websites
  • Receive notifications when cookies are set

Instructions for popular browsers:

  • Chrome: Settings → Privacy and security → Cookies and other site data
  • Firefox: Options → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Cookies and website data
  • Edge: Settings → Privacy, search, and services → Cookies and site permissions

7.2 Cookie Consent

When you first visit our Service, you may see a cookie consent banner. You can:

  • Accept all cookies
  • Reject non-essential cookies
  • Customize your preferences
  • Change your preferences at any time through account settings

7.3 Opt-Out Tools

You can opt out of certain third-party analytics cookies using:

  • Google Analytics Opt-out: https://tools.google.com/dlpage/gaoptout
  • Your browser's "Do Not Track" setting
  • Third-party opt-out tools and browser extensions

7.4 Impact of Disabling Cookies

If you disable cookies, some features of our Service may not function properly:

  • You may need to log in more frequently
  • Your preferences may not be saved
  • Dashboard customizations may reset
  • Some features may be unavailable
  • Performance may be reduced

8. Cookie Duration

Cookies can be either "session" or "persistent" cookies:

8.1 Session Cookies

Session cookies are temporary and are deleted when you close your browser. We use session cookies for:

  • Authentication tokens
  • Temporary form data
  • Navigation state

8.2 Persistent Cookies

Persistent cookies remain on your device for a set period or until you delete them. We use persistent cookies for:

  • Remembering your login (typically 30 days)
  • Storing preferences (typically 1 year)
  • Analytics tracking (typically 1-2 years)

9. Cookies and Your Data

Cookies may contain personal information, such as:

  • User identifiers (anonymized where possible)
  • Account preferences
  • Session tokens
  • Usage patterns

We handle cookie data in accordance with our Privacy Policy. Cookie data is:

  • Used only for the purposes described in this policy
  • Secured using encryption where appropriate
  • Not shared with third parties except as described in our Privacy Policy
  • Retained only for as long as necessary

10. GDPR and CCPA Compliance

10.1 European Users (GDPR)

If you are located in the European Economic Area (EEA), you have the right to:

  • Be informed about cookie usage
  • Give or withdraw consent for non-essential cookies
  • Access information stored in cookies
  • Request deletion of cookie data

We obtain your consent before setting non-essential cookies, and you can withdraw consent at any time.

10.2 California Users (CCPA)

If you are a California resident, you have the right to:

  • Know what personal information is collected through cookies
  • Opt-out of the sale of personal information (we do not sell personal information)
  • Request deletion of cookie data
  • Non-discrimination for exercising your rights

11. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will notify you of any material changes by:

  • Posting the updated policy on this page
  • Updating the "Last updated" date
  • Sending email notifications for significant changes
  • Displaying notices in the Service

Your continued use of the Service after changes become effective constitutes acceptance of the updated Cookie Policy.

12. Contact Us

If you have questions about our use of cookies or this Cookie Policy, please contact us:

  • Through the contact page on our website
  • Via email at the address provided in your account settings
  • Through your account's support section

Last updated: January 17, 2026